What you
should know.
Realize that taking your business to the 'net takes a lot of time
and research on your part. You are responsible for every bit of
content that will reside on your site, which means you must provide
all wording material as well as relevent images excluding stock
art or graphics provided by the design company. This can take some
unplanned time. Some business owners do not prepare for the creation
of their web presence properly and the project ends up becoming
a long, frustrating ordeal for both the design company and business
owner.
Small business owners often may
three key mistakes when taking business to the Internet:
- having unrealistic expectations
- putting up the site and then doing little or nothing to improve
the site
- not doing enough upfront planning
(Source:
Mark Feffer, Web Update)
Points to consider.
- Who will be the target
audience for my website?
- What is the main goal/ purpose of my website?
- Am I prepared to update my site regularly to keep visitors returning?
|